The client
Flagstone is a leading cash deposit platform provider that serves individuals, businesses, charities, and financial advisers. As an FCA-regulated firm, it maximises returns on cash deposits while ensuring security and flexibility.
The Flagstone platform streamlines what would typically be a complex banking process by connecting clients to multiple banking partners for efficient deposit management, which optimises interest rates and provides FSCS protection through strategic spreading.
Managing billions in deposits, Flagstone demonstrates excellence in transparency, security, and client service. They have simplified administration and improved clients' returns through cash deposit management.
The challenge
Flagstone faced significant challenges that necessitated this re-platforming project. Their existing platform was running on Umbraco version 8, which was at its end of life, creating urgent security and support concerns.
The in-house managed infrastructure was becoming increasingly complex, requiring significant internal resources.
Content management in the existing system needed to be more efficient, particularly in the content hub section, where content editors manage news articles and press releases.
The platform required modernisation to support growing user demands while maintaining strict security and regulatory compliance as an FCA-regulated firm.
The Flagstone team needed to ensure continuous platform availability during the transition, as any disruption could impact their delivery to clients. The team needed to handle the migration carefully to maintain data integrity and user trust while implementing the new system.
The insight
At GrowCreate, modernising digital platforms is not just about technology but empowering businesses to scale confidently. We approached Flagstone's challenge with this philosophy: the solution must deliver seamless performance today and future-ready foundations for tomorrow.
The solution
GrowCreate delivered a comprehensive re-platforming solution for Flagstone that modernised its entire system. The work started with onboarding its existing platform, followed by a complete migration from Umbraco v8 to v13, which ensured long-term platform stability and security. They transferred the hosting infrastructure to GrowCreate's managed Azure environment, significantly reducing the internal IT burden. The team implemented an improved content management system with enhanced content hub functionality, integrated modern front-end frameworks for better performance and user experience, and integrated Flagstone's API for real-time banking rates and product information.
GrowCreate further enhanced the solution with several third-party integrations, including AB Tasty for A/B testing and optimisation, Heap.io for detailed analytics tracking, User Centrics for GDPR-compliant cookie management, and Google Tag Manager and Analytics for comprehensive tracking.
The platform was built with scalability in mind, utilising cloud-based Azure infrastructure that allows for easy resource scaling based on demand. The modular architecture enables adding new features and functionality while maintaining platform stability and performance.
Solution benefits
The platforming solution delivered several key benefits that position Flagstone for continued growth while maintaining its high security and service quality standards:
- Enhanced security and stability: Migration to Umbraco v13 ensures long-term platform security and support
- Improved performance: Modern architecture and cloud hosting result in faster page load times and better user experience
- Streamlined content management: Enhanced content hub functionality makes it easier for teams to manage and distribute content
- Reduced IT burden: Managed Azure hosting eliminates the need for in-house infrastructure management
- Better analytics and insights: Integration with advanced tracking tools provides a deeper understanding of user behaviour
- Increased scalability: Cloud-based infrastructure allows for easy scaling to meet growing demands
The future
Looking ahead, Flagstone has ambitious plans for its digital transformation journey. The company plans to strengthen its position as a market leader while delivering innovative solutions that meet evolving client needs.
They plan to expand their digital platform with advanced analytics tools and improved user interfaces to provide deeper insights for internal teams and clients.
They are exploring artificial intelligence and machine learning capabilities to offer more personalised investment recommendations and automated portfolio management.
The company is working towards deeper integration with open banking APIs to streamline account management and provide real-time financial data.
Additionally, Flagstone plans to leverage digital technologies to facilitate expansion into new markets while maintaining its high security and compliance standards.
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API and systems integration
DevOps engineering
QA and testing
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Design
Journey mapping
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