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Decoupled vs traditional CMS: How you can create an intelligent, multi-channel customer experience with multiple architectures

How do the latest decoupled systems stand up to the traditional CMS, and what are the benefits to the customer?

A decoupled CMS can also benefit an organisation’s IT professionals. Importantly, utilising a decoupled system signals the end of the siloed content. Where it was previously trapped in the CMS where no-one could touch it or derive any value  from it, developers were forced to write a web interface to access the content.

Headless means you no longer need dedicated internal resources such as the IT department – to make the content available. The IT team can focus on their own business objectives and achieve wider business objectives, rather than being tied down with multiple projects.

Elsewhere, there are different routes to take when developing a new mobile app. If  using a headless system, developers can pick the most suitable, cost-effective technology, and know they will spend less time on maintaining the system and more time working on other revenue generating areas of the business.

CIOs are under pressure when it comes to leveraging technology to realise cost savings, improve productivity and gain the upper hand in a competitive marketplace. IDC predicts that by 2019, 60% of CIOs will complete infrastructure and application re-platforming using Cloud, mobile, and DevOps, clearing the deck for acceleratedenterprise digital transformation.

A headless system can also help the CIO take advantage of new technologies such as IoT as part of their wider digital transformation ambitions.

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