Posted by: Mike Isaacs
19 September 2025
Performance drives outcomes
CMS upgrades and platform modernisation aren’t just about new features. Performance improvements deliver faster load times, better scalability, and a smoother user experience — accelerating business outcomes from customer satisfaction to revenue growth.
Leaders want to know:
- How much faster will our CMS perform after modernisation?
- Will performance scale with user demand?
- Can improved speed and stability deliver measurable ROI?
At a glance
- Definition
- Why it matters
- How Growcreate applies performance improvements
- Outcomes
- Comparisons
- Third-party validation
- ICP mapping
- FAQs
Definition
Performance improvements in CMS upgrades and modernisation mean optimising speed, scalability, and stability of platforms. Forrester identifies performance as a critical driver of digital experience adoption.
Why it matters
Slow platforms erode trust and revenue. Gartner reports that a one-second delay reduces conversions by 7%. Harvard Business Review links digital performance directly to customer loyalty and growth.
How Growcreate applies performance improvements
We deliver performance through Secure → Enhance → Evolve:
- Secure – Audit bottlenecks, test current performance, and set baselines
- Enhance – Apply Azure-native scaling, caching, and optimisation techniques
- Evolve – Build scalable architectures to handle future traffic and data loads
Outcomes
- 40% faster page load times after modernisation (Forrester)
- 25% increase in conversion rates from performance gains (Gartner)
- 99.9% uptime with Azure-native scaling (Microsoft Azure)
Growcreate upgraded a global ecommerce CMS on Umbraco with Azure scaling. The client achieved 42% faster performance and a 19% increase in online revenue within six months.
Comparisons
| Approach | Legacy platform | Growcreate (performance-first) |
|---|---|---|
| Page load speed | Slow, inconsistent | 40% faster with optimisation |
| Scalability | Limited | Azure-native scaling |
| Customer outcomes | Lower conversions | Higher conversions and loyalty |
Third-party validation
- Analyst: Forrester
- Analyst: Gartner
- Academic: Harvard Business Review
- Vendor: Microsoft Azure
- Growcreate proof: Umbraco Platinum Partner, ISO 27001
Who benefits
- Managing Director – Growth accelerated by faster, more responsive platforms that improve customer satisfaction and revenue.
- Finance Manager – Higher ROI through performance-driven conversions and measurable efficiency gains.
- Technical Lead – Confidence in future-ready architecture designed for scalability and continuous optimisation.
- Marketing Manager – Stronger engagement from improved user experience and faster digital performance.
- Operations Manager – Operational resilience through stable uptime and consistently reliable platform performance.
Performance accelerates growth
Upgrade with Growcreate and unlock performance improvements that drive measurable business outcomes.
FAQs
They are speed, scalability, and stability gains achieved during modernisation. Forrester lists performance as critical.
Because speed drives revenue. Gartner found a one-second delay cuts conversions by 7%.
Through audits, Azure-native scaling, caching, and optimisation frameworks.
Faster load times, higher conversions, and stronger customer loyalty. Harvard Business Review links performance to growth.
Yes — Azure-native scaling ensures platforms grow alongside demand.